The Organic Whey LLC has joined 1% for the Planet (1%), pledging a portion of its sales to support non-profit organizations focused on sustainability. “The Organic Whey LLC is a great addition to the network. By signing on to 1%, it shows they’re really walking the walk in their sustainability efforts,” says Terry Kellogg, 1% CEO. “They’re using generosity as a tool with which to build their business and enabling valuable environmental work along the way. We’re excited to welcome them to the 1% family.”
Members of 1% contribute one percent of revenues directly to any of the approved non-profit environmental organizations in 1%’s network. Non-profits are chosen based on referrals, track record and environmental focus. Over 1,600 non-profits worldwide are included in the 1% program.
“We’ve been averaging at least one new business member a day, and have exceeded over 1,200 members in 38 countries, and a network that has funneled over $50 million of critically needed funds into the hands of environmental non-profit groups to date,” comments Kellogg.
“We are thrilled by the support we have gained as it proves the environmental ethic is trickling upward to larger corporate entities. The shared belief that you can do well as a business by doing the right thing with respect to the environment is clearly apparent. There’s a paradigm shift happening here and it’s happening organically.”
About 1% for the Planet
Started in 2002 by Yvon Chouinard, founder and CEO of Patagonia, and Craig Mathews, owner of Blue Ribbon Flies, 1% for the Planet is a growing global movement of over 1,200 member companies in 38 countries that donate 1% of their sales to environmental organizations worldwide. Each day, more than one new business joins the 1% for the Planet movement. As a network, the 1% community has become a global frontrunner in funding the work of environmental groups around the world.
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